Whisky Label Design Awards

The Whisky Label Design Awards is a London Ball Foundation campaign which collaborates with and sponsored by UW SELECTIONS. The London Ball Foundation will be the exclusive platform for this campaign. This campaign is to provide opportunities to London University alumni and existing students to explore the whisky label world and maximise the creativity in designing Scottish whisky labels. It also promotes Hong Kong as arts and culture hub in Asia Pacific.

The whisky label grand design awards has clear Terms and Conditions that comply with the common law from Scotch Whisky Association in United Kingdom.


The winners award prize is HK$8,000 issued by London Ball Foundation Limited. A signed consent letter is required upon receiving the award prize.

The winners will consent Intellectual property to UW SELECTIONS’s client permanently.

The winners may be invited to enter for the ‘Label of The Years’ Award.

Design Requirements

Compulsory Elements (in Bold)
Brand Name: ABERLOUR
Region: Highland
Product: Single Malt Scotch Whisky
Distilled Year: 1992
Cask Number: 3925
Cask Type: First Fill Sherry Hogshead

Description: CASK SELECTED BY UNIVERSAL WHISKY LIMITED  www.uwselections.com

Design Direction
Highlight the history and introduction of the distillery on the label.

Additional Information
This is an independent bottling (IB) not Official Bottle (OB), the description on the label shall follow the Scotch Whisky Regulations of Scotch Whisky Association (SWA). See label design instruction here: Label Design Regulations

The label design must be submitted in JPEG file (1200 width x 1900 height)

Please check out further details in Scotch Whisky Guidance. All label designs must also comply with the Scotch Whisky Regulations.

For further enquiry about the design requirements and content on the label, please email: [email protected] or call +852 3151 7291.

Important Dates

  • The participates submissions will start from Now until 30 Nov 2022
  • Submissions will be closed in one month after the advertisement started
  • Provision award announcement: around one month from the submission ended will be notified by email
  • Final awardee announcement: around one month after provision awarded will be notified by email

Samples Reference

More details and samples here: Label Design Regulations


Only London University alumni and existing students will be qualified as contestants. The priority goes to Hong Kong China alumni and existing students and unlimited entries are allowed per person.

Ensure contestants meet the entry eligibility requirements and accept these Terms and Conditions.